Huawei – Ascend G6 Launch

Interactive Touch Kiosk



Interactive Touch Kiosk

To demonstrate the high quality camera features of the new Huawei Ascend G6 handset.

Stemming from the campaign creative “Let nothing get in the way of a great selfie”, The Creative Shop developed an interactive out-of-home campaign that allowed people to take the ultimate selfie. Using both standalone interactive kiosks and JC Decaux panels in Sydney and Melbourne, visitors to the sites could take a photo before having it placed within the Ascend G6 and posted to social media. The campaign was launched in conjunction with the release of Transformers 4 into cinemas, providing those that participated an opportunity to win tickets to the film.