Griffith University 2018

360 Degree Graduation Cam

Griffith University

360 Degree Graduation Cam

Each year, potential students are invited to Griffith University for an Open Day, to help them with course choices and career pathway decisions. But how do you show that your University is about much more than just study?

Using a 360 degree camera rig, we developed an Open Day experience designed to engage students through the capture of relevant user generated content. The experience gave potential future students, the opportunity to fast track time to their graduation and in turn to show us what might be their best graduation pose. 56 cameras simultaneously captured the content, which was then sent back to each student via a branded eDM, containing a slow motion video for social media amplification.